“Does anyone really bother to read these now days?” Jason Bay has never been one to care too much about all the self promotion that is required and expected of the struggling DJ and producer trying to make it in this day and age. “I would rather be spending my time on working and creating music”. Blunt and honest seems to sum him up nicely, always marching to the beat of his own drum and never one to shy away from sharing his thoughts and opinions, for better or worst. “I know I’ve rubbed a number of people the wrong way, but sometimes the truth hurts. I don’t mean to hurt people’s feelings but if you ask me for my opinion I’m going to tell you the good with the bad.”
Jason might not be liked by many of his peers, but he has earned their respect and they always know they’ll get an honest answer from him and more importantly he’ll also share his advice and knowledge with them. “I’ve had the privilege of helping a number of young producers develop their craft and help them in anyway I can. It’s satisfying to hear that they are making an impact and moving their way up the ranks in a scene that is already over saturated with too many producers as it is.”
But what of Jason himself?“You know, people always asked me why I myself have never tried to make a name producing. The short answer is I was always more focused on performing and finding new music.” That focus has seen Jason perform from South America to North America and every where in between during his travels. “Don’t get me wrong, I was never asked to fly down and perform in these countries, these opportunities came about after living there and working my way up and showing that I am more than capable of performing.” Again, honest, but his performances more than speak for themselves.
Jason has been able to bridge the gap between the many genres that encompass house and techno and make a sound that is truly unique and individual to himself and his performances. “I always try to educate as well as entertain without trying to force the listener to get into. It should come naturally to them and make sense from the start of the mix all the way to the last tune.” His sets always seem to have a defined direction, from the moment he steps up on stage to the second when the lights turn on. “Technology…” he chuckles to himself, as if amused, “Technology is amazing in this day an age of the modern DJ. It really allows people to jump in and have at it within months or even weeks, but one thing it can’t teach you is how to program a night or how to make tunes have a bigger impact than they do just by themselves. It doesn’t teach you how to be dynamic or to build an appreciation for all the subtle difference of the many genres of music out there. The best way to explain it is to relate it to sex, everyone can do it but few really understand what it takes to make it great. You can’t just jump into bed and just pound away for a few minutes and be done with it. You have to use foreplay to build up the tension and know how to tease them, you have to make them beg for it and want that release, that pleasure. After experiencing that how can you not ask for more?”
How does he translate his performance experience and travels to his productions now? “Is this where I say something along the lines of ‘The crowds I’ve played for have had the biggest influence on me’ or ‘I just finally felt the need to express myself as an artist’? It’s not something as feel good as those answers, I simply make music for me and my friends to play, that’s all there is to it. If other people like it and want to play it then by all means go for it.” With tracks that don’t really fit in one category or another and being one to never follow trends, trying to describe his productions can be a daunting task at times. But the one thing all his tracks have in common is an idea and goal for the tracks. “Listening to a track that doesn’t do anything or go anywhere is a lot like watching soft core porn. You just see people doing a lot of nothing and you don’t even get the money shot at the end, so what’s the point?” Blunt and to the point.
Is that all his tracks have in common though? “Well, if I had to pick out one other quality they all share, it’s that they have an established and extended groove. You really can’t pick out one sound or item in the track, but you can feel when they move in and out. A producer once said, ‘When you produce, if after two minutes you need to add something to make it exciting again, then maybe the groove or the loop is just not good enough.’, this is a philosophy I’ve taken to heart and have really tried to expand on it and try to make it fit what I’m trying to accomplish and achieve. If you don’t have the groove, you don’t have a track.”
With tracks coming out on Teggno Records he has started to leave his mark and make progress in the world of production and there’s no reason he should be slowing down in 2011 and beyond.
It would seem that being blunt and honest has an upside to it as well in this day and age of self promotion.